Case Studies
Client:
23/6 (A division of IAC)
Goal:
Via content syndication and publishing partnerships, increase brand awareness and traffic for the political humor site during the 2008 Presidential elections.
Results:
Within 12 months 236.com web traffic grew from 200,000 uniques to 2M uniques. Syndication partnerships had over 5M unique views per month.
Client:
Travel Channel FlightDeck
Goal:
Create strategy and develop publisher relationships for a travel ad network. Goal was to have 2M uniques within 12 months.
Results:
Within 90 days uniques goal was achieved and by 6 months the FlightDeck Network was over 3M.
Client:
CourtTV
Goal:
Develop strategy and execute consumer licensing program to expand CourtTV’s brand identity and generate revenue.
Results:
In the first year of the program over a dozen products were produced and mid six figure revenues were achieved.
